Reseller Program

We give marketing agencies, web studios and consultants a turnkey way to place their clients in ChatGPT, Gemini, Alexa and every fast-moving AI platform.

How to get started

1. Apply in minutes – Fill out the short form below.

2. Get approved in 3 business days – We’ll verify fit and send your wholesale discount code.

3. Onboard your first clients – Use our admin panel to easily manage all of your clients.

4. Earn recurring revenue – We bill you at wholesale pricing; you invoice clients at MSRP or higher.


Program Summary

Pricing: 30 – 50 % wholesale discount (tiered)

Branding: White-label (default) or co-brand options

Onboarding: 90-day fast-start runway – no up-front fees, just place three seats to stay active

Support: Dedicated account manager & priority support to help you answer questions your clients may have

Guarantee: 30-day traffic guarantee for every seat (refund if a client doesn’t see AI-driven visits)

240+ Partners

We partner with reseller partners in over 30+ countries

$20 - $250 MSRP

The median partner charges $20 - $250/month MSRP to their clients

$2k - 14k+ MRR

Generate additional high margin revenue each month

Frequently Asked Questions

What does Updating.ai’s plans include?

We make businesses visible to AI assistants like ChatGPT, Gemini, and Perplexity. When people ask AI for recommendations, we ensure your clients' businesses appear in the results. Every plan includes guaranteed indexing, optimization across all major AI platforms, and ongoing updates as AI evolves.

How do clients track results?

Updating.ai does not provide separate reporting, clients can track AI referral results directly in their existing analytics (Google Analytics, etc). They'll see traffic from ChatGPT, Gemini, and other AI platforms just like they see Google or social media traffic.

What results can I promise clients?

Results will vary depending on the client’s business and service area, but most businesses can expect to start seeing AI referral customers within 30 days. AI-referred visitors convert at nearly 2x the rate of Google Search traffic.

What limitations should I be aware of?

Unlike Google rankings (where #1 is #1 for everyone), AI responses vary by user, query, and context. Your client won't appear in every AI recommendation, even for similar questions.

If they test by asking ChatGPT about their business, they might not see themselves recommended. This is normal. AI platforms personalize responses based on many factors we can't control.

We recommend setting expectations accordingly: we maximize their chances of being recommended, but can't guarantee specific placements or responses.

Which businesses does Updating.ai support?

We work with virtually all business types – local services, consultants, coaches, eCommerce, and more. The only exceptions are restricted categories that AI platforms limit: politics, religion, pharmaceuticals, adult content, and self-harm related topics.

Can I test the service first?

Absolutely! We encourage all partners to test our service first. You can use your Reseller Code to try the service yourself.

How quickly can I start selling?

As soon as your application's approved, you can start offering Updating.ai to your clients immediately. Many partners sign their first client within 5 days.

Do I handle technical support?

We handle all technical optimization and implementation. You focus on the client relationship and billing. If clients have technical questions, you can escalate to us behind the scenes.